1. Information That We Collect.
3. Our Use of Your Personal Information.
a. We will use your Personal Information to process your application to become a Registered Member or requests for information. We may also use such Personal Information to offer additional information to you about us, our products and/or services, personalize the types of information you receive from us, evaluate how the Site is being used and the audience the Site is reaching, identify market trends and market interests that help us improve the products and services that we offer, and develop and improve the content and operation of the Site to better serve the needs of our customers.
Sharing Information with Other Companies. We may share your Personal Information (but never your password information) with our affiliates or with third parties who provide services to us and agree to keep your Personal Information confidential.
Mailing and E-mail Addresses. We may use your e-mail address to contact you with questions about your membership or service, or to remind you of your password, if necessary. If you submit an inquiry via e-mail about your membership, for security reasons we may ask you to provide additional information so we can verify your identity. Though we hope you gain value from the messages you receive, you can choose to opt-out of receiving further messages by following the instructions provided at the close of each e-mail.
b. We may send you information and special offers on our other products. We may also, on occasion, use your mailing or e-mail address to send you information or special offers from select companies that offer products, services or information we believe may be of interest to you. Though we hope you gain value from the e-mail messages you receive, you can choose to opt out of receiving further messages by following the instructions provided at the bottom of each e-mail.
You may, at any time, request to not have your mail and e-mail information used for information and offers from us or other companies by contacting our customer service or clicking the ‘unsubscribe’ link in an email.
c. We will only disclose your Personal Information to our employees, affiliates, agents, contractors or other third parties who have a need know such information for the uses listed above. Except as provided above, we will not disclose Personal Information to any other third parties.
d. Personal Information may also be aggregated with such information from other visitors to the Site or our other websites such that the information no longer personally identifies you. We may use the aggregated information for the general purpose of evaluating our market and/or business trends, our customer demographics, interests and behavior, our past and future product or service offerings and/or pricing, or other aspects of our business. We may share such aggregated information with our business partners, vendors, distributors or other collaborators, for these same purposes. We may also sell or license such aggregate information to one or more third parties for use in a similar manner.
e. We also retain the right to release your Personal Information when required by law or when we, in good faith, believe that we must release the information in order to: (1) satisfy a legal order or comply with legal process; (2) defend our rights or those of our affiliates or business partners; or (3) protect the personal safety of our employees, agents, affiliates, business partners, customers or site users. We also retain the right to transfer your Personal Information in the context of the sale of all or part of our business.
Although we take the security of your personal information very seriously and are constantly improving our efforts to protect it, no electronic communication over the Internet can be guaranteed to be completely secured. Though we take great care to protect your personal information, we cannot guarantee the security of any information that you submit to us, and you do so at your own risk.
6. Contacting Us.